FREE DURING BETA

Website Editing where it
actually makes sense.

Edit any page on its live URL, launch split tests, and understand how visitors interact with your site.

example.com/landing
Publish
Aurora
FeaturesResultsCustomers
Outfit ▾72 ▾900 ▾Bi

Edit the page your visitors already see

Select copy, change the style, save a variation, and measure the result without leaving your live url.

Start editing freeWatch the demo
</>
/aurora-home
VariationsAnalytics
GOAL
Split test
Try it out+
1D7D30D3M6M
BaseBASELINE
14.14%
Variation 1WINNING
16.27%↑ +2.13
Variation 2DRAFT
12.84%↓ -1.30
+ Add VariationEdit Checkpoints
+38%
median conversion lift teams find on their first three tests.
0
deploys, staging builds, or engineering tickets to ship a variant.
6d
average time from first edit to a statistically confident result.
THE WEBSITE IS THE INTERFACE

Don't edit a copy of your website.
Edit the real thing.

ONE SURFACE

Everything happens on page.

Draft edits and publish on the live URL

Select any element on the running site and change copy, color, spacing, or layout in place. Review the draft before it goes live.

Outfit ▾72 ▾900 ▾Bi+

Launch tests in seconds .

<100 ms

Fast variation loading

Experiments are built to swap variants in less than 100ms.

On-page analytics

Conversion & scroll, live beside the canvas.

ANALYTICS AND EDITOR ASSISTANT

Offload to an empowered
Agent

Ask about pages, make edits, analyze traffic, and run experiments. Get clear answers, create focused variations, and approve chats without leaving your live url.

AssistantHomepage conversion review⌄
×
Why did homepage conversions drop this week? Create a focused variation to address it.

Mobile traffic increased, but mobile conversion fell from 12.8% to 9.7%. Desktop stayed nearly flat. The largest drop starts at the hero CTA.

MOBILE TRAFFIC+18%
CONVERSION-3.1 pts
Draft Variation 3 created
Shortened the hero headline.
Replaced the CTA with a clearer action.
Variation 3·Selected h1·Last 7 days
Ask about this page or describe an edit…
Show me the biggest drop-off in this funnelCreate a new hero section variationBased on page data, create two new variationsRewrite this section for paid trafficSummarize performance this week
EMBEDITOR BETA

The entire product is free while we build it with you.

Connect your website, run real experiments, and use every current feature (including the AI agent) at no cost during the beta. Early users get direct influence over what we add next.

Join the beta Free access · No credit card · Cancel anytime
Connect a siteMake an editLaunch a testLearn what converts
FAQ

Questions before you connect a site.

What is the Embeditor?+

Embeditor lets you edit a live webpage, create variations, and compare results from the same page.

How does it work?+

Once the script is added to your site, the editor uses secure authentication to allow for live page edits. Only logged in users under your account can see the editor, track analytics, and make changes.

How fast is it?+

We built with speed in mind. Often times the variation data will already be available on the page before the first paint, usually in less than 100 milliseconds.

Can changes go live immediately?+

Yes, edits start in draft and go live immediately after publishing. Still working on changes? Leave the variation in draft before commiting to the live page.

Do I need engineering support?+

You need to install the Embeditor script once. After that, all editing, testing, and analysis happens on the live page without engineering support.

What can the assistant do?+

It can answer questions about page performance, compare variations, return tables and data, and make focused edits in the editor. You review all changes before they go live.

What does Embeditor track?+

Embeditor records page views, unique views, conversions, engagement (bounce rate, time on page, time to first interaction), scroll depth, and device type for the pages and tests you configure.

Is the beta free?+

Yes. The current product is free during the beta. We will tell users before paid plans are introduced.

Start free. Test on the real thing.

Live editor, page variants, analytics, and the assistant are included during the beta.

Get early access